Getting Started with Telehealth
The recent COVID-19 pandemic has resulted in a surge in telehealth interest from providers who want to protect themselves, their staff, and their patients from exposure while continuing to keep their practices open (even virtually).
Healthcare providers have all been impacted by the recent global pandemic.
Taking your first steps into the Post COVID-19 world
Now, as countries slowly lift the lockdown measures and you begin the process of reopening your clinic, we want you to know that we are here to support you and help you bring your business back to life as quickly as possible. As your patients...
COVID-19: 10 Ways to Stay Connected to Your Patients
Staying connected to your patients and clients during challenging times requires a shift in tactics and thinking. We’ve put together a few tried and true ways to help you stay top of mind, even when your practice is temporarily closed. Ramp up your social media...
The Only Thing That’s Certain in Life Is Change – Aesthetic Trends in 2018
The medical aesthetic market has shifted dramatically. In the past, it was almost exclusively focused on Baby Boomers and their parents looking to reverse the effects of ageing as much as possible. Now, in our youth-obsessed culture, the number of patients in their early 30s,...
Growing Your Aesthetic Practice in a Competitive Economy
Over the past decade, competition for aesthetic patients has increased. This makes building a successful aesthetic practice or growing your aesthetic business challenging. We put together a few tips to help stand out amongst competition, increase your patient base and build and grow your practice...
Take Great ‘Before & After’ Pictures to Attract New Patients to Your Aesthetic Clinic
B&Apictures can serve as an effective marketing tool for promoting your clinic. Photos are the first thing people look at when considering an aesthetic treatment, and a great way to show patients the transformation they have undergone. Show off your clinic’s beautiful work by posting...
First Impressions Matter
Setting the right ambiance in your clinic is crucial for making a great impression on first-time visitors. Studies have shown that sounds, images, textures, smells and tastes play a major role in our decisions. This type of marketing trend, known as sensory branding, is aimed...
Promote Your Clinic on Social Media to Reach More Patients
The average user spends two hours a day on social networks, and the number of consumers using socials to find products and services is increasing steadily. Aesthetic patients are no exception. They use socials to shop around for treatments and clinics, and it’s crucial that...
